PAVM

Making an historic brand timeless

The Patrons of the Arts promote, restore, and conserve the artistic patrimony of the collections and buildings of the Vatican Museums. This great institution in need of a new look put faith in us. Finding a coherent and outstanding identity for Patrons of the Arts and the 26 Chapters, that so far have kept different identities, has been our challenge.

We make sure that everything goes right at that very special date for brave guys.

Challenges

By redesigning the logo and website without changing their characteristics and recognizability we wanted to achieve a contemporary yet timeless feeling at the same time, and also focus our attention on an effective user experience with specific objectives such as educating the audiences and deepening their engagement with The Patrons of the Arts’ mission.

Make sure you are ready

Before all this happen, the morning preparation could be the most frustrating after searching all night on Yelp for a the most rated restaurants. You need to think of what to wear in the morning and make sure that you looks good and attractive.

No matter how you slice it, she likes what she´s seen so far, and she´s willing to give you a chance.

 

 

 

Brand perception improved positively, conversion increased by 25% and 90% of people surveyed liked the new rebranding.

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